From Script To Screen

Empowering Businesses with High-Impact Videos

Take Your Business To A Whole NEW LEVEL!

Toronto Video Production

toronto corporate videos

CYPHER VideoWeb is a Toronto Video Production company with a solid track-record spanning over 18 years. We have mastered the entire process – from scriptwriting, directing and videography to editing, post production and project management. Our approach to the production process is tried and tested, which allows us to be cost-effective, flexible and efficient.

  • Concept Development

    We start by educating ourselves about your business, your audience and your video messaging. Based on your input and provided materials, we shape the idea into a script. This is the blueprint, the heart of the project.

  • Production

    Once the script is approved, the real action begins. Whether it’s at your location or in a studio, we conduct the shoot with precision and professionalism. It’s a fun experience for your employees and causes minimal disruption to your work.

  • Post-Production

    This is where all the pieces come together and your video comes to life. From editing to sound recording, on to motion graphics and colour grading – our team of experts create a dazzling product that is not only compelling to watch but conveys your message effectively.

video production

TYPES OF VIDEOS

We produce all kinds of videos to serve the unique needs of our clients. Here are some samples and descriptions to give you an idea.

videos

Company Overview Videos

Company Overview Videos are an ideal way to introduce your company, products and services to prospective clients. Usually under 3 min in duration, they tell your story and convey your message in a concise, dynamic and visually compelling way. Company Overview Videos enhance any corporate website, landing page, email campaign or social media presence and dramatically increase response rates and leads generation.

Product Videos

As the name suggests, Product Videos highlight your products by demonstrating their use, features, technology or concept. Whether it’s a physical product, a software solution or a new service you’re introducing, a high quality video is an indispensable marketing tool that will help you boost sales. These videos are also perfect for crowd-sourcing campaigns such as on Kickstarter and Indiegogo.

Recruiting Videos / Corporate Culture Videos

Corporate Culture or Recruiting Videos are a perfect tool for talent acquisition. Whether you are a Tech Company, a Sports Club or a Real Estate Brokerage – an online video will help you expand your talent pool, project the best image of your organization and attract the best candidates. In today’s world of cut-throat competition, a Recruiting Video will give your HR Department a clear advantage over your competition.

Explainer Videos

These are short (1-2 min) videos with a only one goal: to describe a product or service on offer. Explainer Videos use clear and concise language along with eye-catching motion graphics and kinetic animation (text) to present ideas, products and services in a form that not only explains, but attracts attention.

Event Videos

Event Videos are a perfect way to magnify the impact of your corporate event, such as conferences, seminars, award ceremonies and inaugurations. They enable you to reach audiences beyond those those attending the event and make for great promotional material to attract future participants, speakers and sponsors.

Video Testimonials

Whether you’re selling a product or service, Video Testimonials have the power to swing purchasing decisions in your favour in a big way. There’s nothing more persuasive than watching a satisfied customer recommend your product or service in his or her own words. It helps build trust and adds enormous value to your brand.
★ We offer full-service Video Production:
  • CONCEPT DEVELOPMENT
  • SCRIPTWRITING
  • VIDEOGRAPHY
  • EDITING
  • MOTION GRAPHICS

Frequenty Asked Questions

Every client’s requirements are unique and we tailor our process to best fulfil those needs. Having said that, here are answers to some basic questions.

toronto corporate videos
How do I get started?

Give us a call or email us with a brief description of what you’re looking for. Please attach any relevant material, such as website links, brochures, images or sample videos so that we can get a better understanding of your requirements. We will be then prepare a formal proposal which will include the creative treatment and quote for your project. If you approve, we can get started.

What's involved in Pre-Production?

Once you “greenlight” the project, we will immediately get going on the script for the voice over. This is the most crucial part, as it will determine the thrust of your messaging. Working with you we will make sure that all main points are covered and that your target audience receives your message effectively and efficiently.

Simultaneously, we will plan the logistics of the shoot – identifying location(s), obtaining permissions, etc. If models are needed we will get in touch with Talent Agencies and forward you headshots of available options. Similarly, we will send you demos of voice over artists (male or female). Once you’ve made your selections the talent will be booked and the shoot date will be set.

We will then proceed to record the voice over. This is usually done before the shoot as it allows us to nail down the timing and gives us a better idea of the footage requirements.

What's the turnaround time from pre-production to final delivery?

Schedules vary according to project complexity but we generally begin editing as soon as the shoot is completed and in most cases clients receive the first cut of the video to review within 7-10 business days. We’re so focused and attentive to details that this first cut is often the final version of the production or very close to it. If there are any changes to be made we do those right away and send you the final version within a day or so.

In what format will my video be delivered?

We can deliver the video in any industry standard format you require. If the video is primarily intended for online use, such as embedding it on your website or uploading it to YouTube, we suggest the MP4 format. This is a universal format which allows for relatively smaller file sizes without compromising quality. We shoot and deliver in Full HD (1920×1080).

If the video is intended for broadcast we will create the video file as per the specific requirements of the TV station.

I have a strict deadline. Will you be able to meet it?

We always meet or beat deadlines. If the delivery date is unrealistic, we will let you know at the beginning of the project.

Is there anything else I need to know?

Video production is a fun process and you’ll enjoy working with us. We’re committed to delivering the best possible product – both technically and creatively. But don’t take our word for it. Talk to our past clients. You will hear nothing but good things – about how impressed they were with our work and how much our videos have helped grow their business!